Content is king, promotion is queen and together they
dominate SEO Trainer In Lahore.
In the internet marketing industry, it's no secret that a website
should systematically publish fresh, relevant and interesting content. This is
the key to a successful content strategy.
You should first devote some time to understanding your
target audience. Ask yourself, who are my prospective clients and what are they
looking for when they search the internet for a hotel in my area?
We've already done this job for you! Using the example of,
let's look at some ideas for content for your hotel:
Attractions Near The Hotel:
What to do in lahore.
Best places to visit in lahore.
Top 5 summer sights in lahore.
Hotel services:
The best spa in lahore.
Make your next congress in one of our special rooms.
The most luxurious wedding venue in lahore.
Special Packages:
Honeymoon.
Weddings.
Business conferences.
Bachelor party.
Seasonal Packages:
Clean monday package: you pay 2 nights and stay on the third
night for free!
New year package: pay 2 nights and stay on the third night
for free!
Easter package: pay 3 nights and win the fourth!
These are just a few examples of how you can attract customers
by publishing high quality content that people who are looking for your
services will find it relevant and useful.
The final step is to promote! Promote your content to the
most popular social media like facebook, twitter, linkedin and google+.
What's the point of writing awesome content if you do not
read it?
Search engines have shown that social media and the presence
of a site in them play a very important role in serps. So be sure to share your
content daily.
Tip # - Optimize Local Listings:
Surprisingly, this is the achilles heel for many hotels and
other businesses that invest in seo. Believe it or not, even some of the
biggest and most known hotels do not take advantage of this very important
element of seo. No matter how big or familiar your hotel is, you must optimally
optimize your local listings.
Why Is This Optimization So Important?
Because each hotel, regardless of its name and size, is
still a local business. Optimizing your local listings is one of the most
important things search engines take into account when indexing local
businesses. Each hotel, even if it belongs to a pakistan, has its own unique
location.
The best way to optimize your local listings is to create
and update a google+ local page for your hotel. If you do this properly, your
site is likely to appear on google maps above organic searches.
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